Ski team sponsorship
In Canada, there are vast ski hills where many skiers visit from around the world, and skiing is one of the most popular sports in this country.
As a radio communication equipment supplier for the Canadian National Ski Teams (Alpine Canada) that include Alpine Ski Team, Para-Alpine Ski Team and Cross-Country Ski Team, JVCKENWOOD cosponsored the ski championships held in Canada and other countries from December 2012 to March 2013. In the Sochi 2014 Olympic Games, several skiers represented Canada. Through such sponsorship, JVCKENWOOD has maintained sound relationships with Canada to promote its sports and culture.