Since 2011, JVCKENWOOD Yamagata has participated in a social contribution project (tree-planting promotion project) sponsored by the Yamagata Prefecture Environmental Conservation Council.
At Kinbozan Mountain in Tsuruoka City, Yamagata Prefecture, broad-leaved trees such as oak, which is used as a material for charcoal burning, are planted, but in recent years, Satoyama has been left untouched due to declining demand for charcoal. In order to maintain the rich vegetation of Satoyama, volunteers carry out activities every year, such as removing trees, cutting vines, and clearing underbrush. In 2021, 3 employees from JVCKENWOOD Yamagata participated. It rained until midnight on the previous day, but it turned out to be sunny on the day of the event, and they worked while experiencing the rich nature of Kinbozan Mountain.
We received a letter of appreciation from the Yamagata Environmental Conservation Council for our efforts.