In-Vehicle UX/UI Technology
Technical Overview
In-Vehicle UX/UI Technology That Integrates Safety, Comfort, and Emotional Design to Enrich the Mobility Experience
JVCKENWOOD develops in-vehicle UX/UI*1 technologies that integrate design and functionality to support driver safety, comfort, and emotional engagement — transforming mobility itself into a richer experience.
Leveraging expertise cultivated through the development of car navigation systems, car audio products, and OEM in-vehicle equipment, we deliver HMI*2s that balance high visibility and intuitive operability, even while driving. High-resolution displays and fast system response enable drivers to access information quickly and confidently without hesitation. Every element — including button depth, layout, and screen transitions — is carefully examined to create interaction structures that allow drivers to reach their intended actions in the shortest possible steps. This approach reduces cognitive load and subtly supports safe driving. At the same time, we place strong emphasis on harmonizing UX/UI design with each automaker's brand identity and vehicle interior. By combining advanced functionality with refined visual expression, our GUI*3 and product design contribute to enhancing the overall value of the vehicle.
Through user research conducted in Japan and overseas, we identify latent needs shaped by differences in lifestyle and culture. By integrating information, entertainment, and lighting into emotionally resonant design, we elevate every moment — from entering the vehicle to driving and arrival — into a comfortable and engaging experience.
*1 UX/UI: User Experience / User Interface
*2 HMI: Human Machine Interface
*3 GUI: Graphical User Interface
Technical Details
UX/UI Design That Embodies Brand Value — Display Audio Examples
JVCKENWOOD translates each brand's unique worldview into UX/UI design, drawing out the essential value of the product.
KENWOOD's Driving-Oriented design philosophy and JVC's Digital Smart + Fun concept are crystallized in the operability and enjoyment of their respective display audio systems, significantly enhancing the user experience
KENWOOD: "Driving-Oriented" — Large-Screen GUI Optimized for Driving
KENWOOD display audio systems are designed around the principle of enabling drivers to focus on driving while accessing necessary information instantly.
The 10.1-inch HD floating display delivers approximately 2.4 times the resolution of conventional WVGA panels, rendering text and map edges smoothly and ensuring excellent readability at a glance.
The HOME screen features a dual-layer structure consisting of a Driving Widget and a Source Control Widget. Key information such as time, compass direction, and equalizer settings is displayed prominently. Widgets can be moved laterally, and source controls can be expanded for intuitive operation.
In addition, the Pitch & Roll GUI, powered by a built-in gyro sensor, displays vehicle orientation and direction in real time — even on gravel roads or mountain trails — supporting off-road driving. This feature creates a new driving experience that combines reassurance with enjoyment.
JVC: "Digital Smart + Fun" — UX/UI Designed for Enjoyment and Immersion
JVC display audio systems pursue UX/UI design that transforms the vehicle interior into a personal entertainment space, emphasizing enjoyment and immersion.
High-definition displays deliver vivid color reproduction, bringing album artwork, video, and photo content to life. This visual expressiveness elevates driving into a rich entertainment experience.
The Dynamic GUI allows users to freely customize layouts according to their preferences. Intuitive gesture controls enable smooth screen splitting and window switching, providing a playful and engaging user interaction.
Users can display smartphone images as wallpapers or enjoy visuals that dynamically change in sync with the music being played. This level of customization creates a personalized digital entertainment environment where users can fully enjoy music, video, and communication in a space tailored to their own style.
Demo Videos
Products Incorporating This Technology
Examples of products incorporating this technology
