"VISION 2023" is a medium-term business plan that began in FY 2021, and in the process of its formulation, the JVCKENWOOD Group articulated three management principles for the achievement of the corporate vision of "Creating excitement and peace of mind for the people of the world:" "Creating value through Monozukuri," "Building a corporate culture that adapts and embraces change" and "Investing in people to strengthen capabilities and push boundaries." Our donations and social contribution activities focus on these three areas. To "create new value through manufacturing," we contribute to society with products in growth areas within our businesses; to "build a corporate culture that embraces a changing future," we begin at the local level to develop solutions to the social issues where companies are expected to be active; and to "strengthen organizational capacity and develop human resources to achieve innovation," we provide our employees and next generations with valuable experiences. (Total contributions in FY 2021: 20.51million yen). Based on these guidelines, we have identified three points of emphasis: "initiatives based on company products," "initiatives for the next generation," and "initiatives as a member of the local community."
JVCKENWOOD is applying its products to the development of experiences driven by live video streaming, and to the development of extremely portable power stations.
We make group-wide efforts to support the growth of children who will forge the future, such as holding classes using our business resources to promote their understanding of the Sustainable Development Goals (SDGs) and offering workplace tours and work experience programs for students.
Our business locations across countries are supporting sporting events, helping communities recover from earthquakes, offering donations and engaging in other activities as a community member to contribute to the community as a whole.
The Japan Traditional Cultures Foundation was established in 1993 with an endowment from JVCKENWOOD Victor Entertainment and serves as a public interest organization that contributes to the improvement and development of Japanese culture by spreading and promoting intangible culture in Japan and other countries.